Jul 2017

Introducing the Fundraising Preference Service

Posted by Francesca Rutherford on Monday 17th July 2017

Introducing the Fundraising Preference Service

The Fundraising Preference Service (FPS) was launched earlier this month (July) with the aim of giving those living in England and Wales more control over the communications they receive from charities. 

This online service provides a simple and easy way for members of the public to identify those charities from which they wish to suppress communications. Individuals are asked to log on and provide their contact information so that they can be matched to a ‘charities’ record. Through this they can submit a request to not receive further communications from that charity.

Ethiopiaid is registered with the FPS and will regularly check the FPS register to ensure that our records are up to date. 

FPS is part is part of the larger General Data Protection Regulations (GDPR) that are coming into force from 28th May, 2018. It is more important than ever that you tell us your preferred communication preferences. GDPR will affect every organisation that processes personal data, including charities like us, and those who fail to comply will face hefty fines.

Knowing your preferences means that we can be more cost effective with our communications and ensure that we contact you in the way that you wish to hear from us. In the eyes of the GDPR, silence or no response does not constitute consent. We therefore need all of our supporters to provide positive and clear affirmation of their preferences.

Over the next few months we will be encouraging all of our supporters to get in touch and tell us what you want to receive, how often and through what method. We are a small team but we are here to listen and make sure that you enjoy supporting Ethiopiaid and trust us to follow through with your preferences.

Please tell us the marketing communications you would like and by which method (email or post) from below:

  • Our Christmas newsletter only
  • Bi-annual newsletters only
  • Bi-annual newsletters and 2 appeals a year
  • Bi-annual newsletter and all appeals (usually 5 a year)
  • No marketing communications – only contact me to administer my donation(s)
  • Do not contact me at all for any reason

Please email support@ethiopiaid.org.uk with your preferences.

Ethiopiaid values your privacy. The information we collect about you is used for administration purposes (i.e. claiming gift aid), recording your donations, confirming your contact preferences and consents, and for fundraising and marketing appeals. From time to time we also analyse supporter information to ensure that our marketing and fundraising materials are appropriate and relevant. We promise never to sell or swap your details. Please click here to read our privacy statement.

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